Premium Demand Lifts Apple as iPhone 17 Tops Global Sales Rankings
Dow Jones
3 hours ago
0238 GMT - Apple's strong iPhone 17 lineup is expected to help it maintain momentum in key markets as consumers continue gravitating toward premium smartphones, according to Counterpoint Research. The research firm says the iPhone 17 was the world's best-selling smartphone in 2Q, capturing 6% of global sales, while the iPhone 17 Pro Max and iPhone 17 Pro ranked second and third, respectively. Apple's smartphone sales rose 5% on year despite an 11% decline in the overall market, supported by growth in India, Japan, the Middle East and Africa. Counterpoint says the global top 10 smartphone models accounted for 26% of worldwide sales, as brands focused on flagship and core devices amid memory shortages.
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